Folk is a British fashion brand founded in 2002 by designer Cathal McAteer, recognised for its minimalist yet contemporary approach to menswear. The label is known for its simple, clean designs that blend traditional tailoring with modern, utilitarian elements, producing high‑quality clothing with understated detailing. Folk’s collections typically focus on functional and versatile pieces—such as jackets, shirts, trousers, and knitwear—crafted from premium fabrics with a thoughtful, less‑is‑more philosophy.